McDonald's are due to bring out a plant-based burger in the next few weeks.
With more people turning to the vegan lifestyle, fast-food restaurants are having to adapt their menus to cater for everyone and make sure they don't miss out on sales.
KFC, Greggs and Burger King already offer a vegan option so it's about time Maccies do too.
Read more: All the very latest Coventry news
Ahead of the much-anticipated release of the plant burger, Dan Wiggins, journalist from MyLondon, reviewed and compared the McDonald's Big Mac and Veggie Burger.
These were his thoughts:
"When I heard the news McDonald's long-awaited plant burger was finally hitting UK menus this year after three years of development, it occurred to me that I'd never actually tried their non-meat options before.
"Turns out there is only one, the Veggie Deluxe, so I decided I might as well try one out to see why they'd put so much time and effort into developing a brand new vegan burger to replace it.
"To best way do this I figured was to pit the Veggie Deluxe, against the classic Big Mac and see which comes out on top.
"I don't go to McDonald's all that often, to be completely honest I feel like they're a jack of all trades and master of none, I go elsewhere for chicken, and I go elsewhere for burgers.
"But overall they're always good and the Big Mac is a pretty solid burger so it was going to take something above average to top it.
"But I've tried out a few different meat-free burgers at home over the last year or so and you can get some great ones.
"You can get some absolutely woeful ones too though.
"As this is McDonalds and surely they have certain standards to upkeep I was fully expecting to be pleasantly surprised, so let's get into what I found.
"My first impression of the Big Mac, having had a handful previously in my life, was the way it was absolutely overflowing with salad."
The Veggie Deluxe
"Much like the Big Mac this was difficult to get a good grip of, not because it was so packed full of food though.
"The Veggie Deluxe felt a lot more like the veggie-lite, with two battered, fish-finger looking pieces of veggie goodness replacing the meat.
"The only issue was the bun dwarfed them meaning they rattled around between the two halves making the whole thing deceptively hard to handle.
"When I did manage to tame it for a bite I was left disappointed.
"The veggie-fingers may as well have been hollow batter, collapsing under bite to reveal a mostly empty shell with a small amount of veggie paste.
"Even worse this veggie paste tasted somewhere between cardboard and gone off tomato.
"The taste did improve when I hit a vein of mayo which helped to lubricate the crusty dry sticks, but quite frankly the flavour was too far for it to do anything other than mitigate the nastiness.
"I had to give up just halfway through."
The Big Mac
"I'm not sure whether this was due to a rushed assembly or just part of the Big Mac experience TM, but it was quite annoying.
"The burger itself looked pretty good, as far as fast food goes, and tasted even better.
"The various different garnishes and sauces perfectly complimenting the meat and cheese coming together to form a strong flavour, as it should be.
"I was intrigued with how my Veggie Deluxe would compare."
Verdict
"Suddenly the reason McDonald's put three years of time money and effort into producing a plant based, vegan burger that actually tastes good made a whole lot more sense.
"But the fact they've left this 'deluxe' abomination on their menus for that entire time without improvement or some kind of temporary replacement is quite shocking.
"The wide range of veggie burgers out there that are very pleasant suggests it really shouldn't be that hard or take that long, especially for a billion dollar company.
"But all I can say is that the new burger being rolled out in Coventry first on September 29 can't come soon enough."
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